I manage my service club's Facebook page and I have noticed the number of additional followers have plateau over the last month. It was a bit concerning because it is one of our goals to increase membership and engagement via our social media tools. I wasn't sure how to do this but I came across an interesting article on Social Media Examiner on how to grow followers - 10 Ways to Grow Your Facebook Followers
I'll definitely try this over the course of the next few months and report back on how effective these steps are.